Early bird openLisbon 2026Lisbon, Portugal

Where Serbia's boldest founders meet the world.

Four days. 40+ startups. One island at Web Summit Lisbon.

Doors open in
208
Days
04
Hours
42
Min
43
Sec
9—12 November 2026
Altice Arena · Web Summit Pavilion 2
Powered by the Chamber of Commerce and Industry of Serbia
40+
Serbian startups
70k+
Web Summit attendees
160
Countries represented
4
Days of programming
60-second pitch · vote opens live

Serbia's startup showdown, one minute at a time.

Every qualified startup pitches the world in 60 seconds. You watch, you vote, the winners take the stage at Web Summit Lisbon.

Energy & utilities
WPT ENERGY
0

Wireless EV chargers that make charging electric vehicles simple and invisible.

AI & machine learning
WellPet AI
0

Translating dog talk into human language with AI and IoT for better understanding.

Mobility
WhereToPark
0

Community-powered parking insights that save time and cut CO2 — no extra infrastructure.

Data & analytics
VeloxDB
0

High-performance database, 50x faster than competition, no compromise on correctness.

Travel & hospitality
Tourism Software Solutions
0

Purpose-built operations platform for modern travel operators.

Data & analytics
The Social Formula
0

AI-driven data decisioning for digital marketing, served in a friendly SaaS.

Sports & fitness
Sneg.app
0

Outdoor adventure CRM: automated bookings and a community for enthusiasts and pros.

Healthcare
Smart Lena
0

24/7 multilingual AI chatbot support — instant, secure, real-time responses.

AI & machine learning
Slotify
0

AI-powered booking app for SMEs with rapid deployment and smart slot management.

HR & recruitment
OROOK
0

Platform for recruiting and retaining AEC engineers (Architecture, Engineering, Construction).

Mobility
NavBlind
0

Helping blind and visually impaired people navigate public transport independently.

Mobility
Kinestas Machines
0

Hybrid transportation technology — efficient, sustainable, and green.

Healthtech
FeJuice
0

Patented, natural, science-backed functional food for iron deficiency anemia.

SaaS
Dynamic Mockups
0

Create realistic Print-on-Demand mockups on autopilot via API and integrations.

Entertainment
Curious Sparrow
0

Personalized, emotionally engaging products that turn customers into creators.

HR & recruitment
CareerfIT
0

AI-driven platform for tech hiring and personalised upskilling.

Speakers

Serbian voices on the global stage

Ministers, founders, and ecosystem builders — on the Web Summit main stage and our own Start To Play pavilion.

Tamara Vučić
Tamara Vučić
First Lady of Serbia
Politics Summit · fireside chat · Nov 10, 13:05
Jelena Begović
Jelena Begović
Minister of Science, Technological Development and Innovation
Politics Summit · Nov 10, 11:20
Marko Čadež
Marko Čadež
President of the Chamber of Commerce of Serbia
Main Stage · opening remarks
Schedule

Four days, the Serbian way.

From morning training on the island to late-night summits on the Tagus — here's what to show up for.

Day 01 · Arrivals & Ignite
01
November 9, 2026
  • 10:00 — 10:30
    Startups Welcome & Live Training
  • 11:00 — 12:00
    Why Serbia should be on your tech radar
    Nebojša Bjelotomić
  • 13:30 — 14:30
    Web Summit Opening Ceremony
  • 19:00 — 23:00
    Official Balkan Dinner
Day 02 · Competition Day
02
November 10, 2026
  • 09:30 — 10:00
    Start To Play Island opens — Day 1
  • 10:30 — 11:00
    AI-powered disruption: the startups redefining possibilities
  • 14:30 — 15:30
    Serbian Pitch — 60-second video competition finals
  • 16:00 — 18:00
    Start To Play Party @ Serbia stand
  • 20:00 — late
    Night Summit
Day 03 · Deal Day
03
November 11, 2026
  • 10:00 — 10:30
    Sustainable solutions at scale: how startups drive change
  • 11:15 — 11:50
    Strength of the Serbian startup ecosystem
  • 13:00 — 13:30
    SusTech glocalization: rebuilding global entrepreneurial ecosystems
  • 19:00 — 22:00
    Serbian Embassy Welcome Cocktail
Day 04 · Closing
04
November 12, 2026
  • 10:30 — 11:10
    How to build a global product
  • 13:30 — 14:00
    Investor cocktail — Serbian ecosystem showcase
  • 17:00 — late
    Web Summit Closing Night
The delegation

40+ Serbian startups. One island.

A curated delegation across AI, healthtech, climate, mobility, and more — each one competing in the 60-second pitch.

WPT ENERGY
Energy & utilities

Wireless EV chargers that make charging electric vehicles simple and invisible.

WellPet AI
AI & machine learning

Translating dog talk into human language with AI and IoT for better understanding.

WhereToPark
Mobility

Community-powered parking insights that save time and cut CO2 — no extra infrastructure.

VeloxDB
Data & analytics

High-performance database, 50x faster than competition, no compromise on correctness.

Tourism Software Solutions
Travel & hospitality

Purpose-built operations platform for modern travel operators.

The Social Formula
Data & analytics

AI-driven data decisioning for digital marketing, served in a friendly SaaS.

Sneg.app
Sports & fitness

Outdoor adventure CRM: automated bookings and a community for enthusiasts and pros.

Smart Lena
Healthcare

24/7 multilingual AI chatbot support — instant, secure, real-time responses.

Slotify
AI & machine learning

AI-powered booking app for SMEs with rapid deployment and smart slot management.

OROOK
HR & recruitment

Platform for recruiting and retaining AEC engineers (Architecture, Engineering, Construction).

NavBlind
Mobility

Helping blind and visually impaired people navigate public transport independently.

Kinestas Machines
Mobility

Hybrid transportation technology — efficient, sustainable, and green.

FeJuice
Healthtech

Patented, natural, science-backed functional food for iron deficiency anemia.

Dynamic Mockups
SaaS

Create realistic Print-on-Demand mockups on autopilot via API and integrations.

Curious Sparrow
Entertainment

Personalized, emotionally engaging products that turn customers into creators.

CareerfIT
HR & recruitment

AI-driven platform for tech hiring and personalised upskilling.

Community

Join 450+ founders already on the island.

A private Telegram community where the Serbian delegation, mentors and investors coordinate meetings, share intros, and trade notes before, during, and after the summit.

Contact

We're just minutes away from meeting.

Founders, investors, journalists, sponsors — if Serbia is on your radar for Web Summit Lisbon, let's talk.

hello@starttoplay.rs